MedCrunch

A new kind of online magazine covering health, medicine, entrepreneurship and technology all centered around new trends and the challenge of being a physician

Productivity
Gamification: Is this the next horizon for fitness motivation? - A review of the Goji Play system

Gamification: Is this the next horizon for fitness motivation? – A review of the Goji Play system

We all love when two ideas that seemed so widely unrelated come together and form something completely new and revolutionary. Have you ever spent hours and hours on a video game, deeply immersed only to realize that it’s 3 am and you have to work in the morning? Wouldn’t it be great to channel this...
How Audio & Visual Mnemonics Are Transforming How We Learn

How Audio & Visual Mnemonics Are Transforming How We Learn

Medical school is the best, worst learning environment. Medical students around the country are completely overwhelmed with the sheer volume of information they need to master in just a short amount of time. This burden of conquering vast amounts of information and accepting an inordinate amount of responsibility quickly causes all kinds of problems for...
Health 2.0 Seattle: Building For Healthcare and Transformational Marketing

Health 2.0 Seattle: Building For Healthcare and Transformational Marketing

Recap: Health 2.0 Seattle is hosted by digital product studio Substantial. Its mission is to establish Seattle as a leader in healthcare innovation by facilitating dialogue among professionals from the local technology, life sciences, and global health industries. March: How to Build Solutions In Healthcare In March, Health 2.0 Seattle invited Howard Mahran, CEO & Founder of Deep...
How Fred Wilson’s Megatrends Are Transforming Healthcare

How Fred Wilson’s Megatrends Are Transforming Healthcare

In 2010, eight nerdy college students took a simple card game they created (now known as Cards Against Humanity) to a platform called Kickstarter. They set a goal of raising $4,000 – hoping to make just enough to create professional prints of their game to sell. They surpassed their goal by more than $10,000 and...
A Virtual History: Connecting With Realities Of Healthcare

A Virtual History: Connecting With Realities Of Healthcare

Every Virtual Reality (VR) fan knows the story of how in the mid 1950s a cinematographer Morton Heilig built the Sensorama that tried to embed movie-goers into the environment of the movie by using various theatrical equipment (moving chairs, fans, aroma emitters.) Concepts of interactivity, immersion, and representation are part of the core of VR...
How Social Media is Disrupting Healthcare (And What to Do About It)

How Social Media is Disrupting Healthcare (And What to Do About It)

90 percent of respondents from 18-24 years of age said they would trust medical information shared by others on their social media networks. The initial point of proactive research that people are now doing online was christened the Zero Moment of Truth by Google, and it’s absolutely critical in today’s marketing environment. New technology is...
Turning Patients Onto Webcams

Turning Patients Onto Webcams

“Dear patient, you can now turn on your webcam” Video consultation startup, HealthQuo, presents a business model that is both customisable and scalable. Is this the start of a new era where going to your doctor means going online? The UK government has just announced plans for GP surgeries to open from 8am to 8pm...
3 Prominent Evangelists give their Insights into Quantified Self

3 Prominent Evangelists give their Insights into Quantified Self

  The following is an interview with Uwe Diegel, Beate Bartes and Homero Rivas who will be present at the 2014 Doctors 2.0 & You Conference.  Conference founder, Denise Silber told Medcrunch that she was very excited that we would blog about connected health which for her “pulls  together social media and community, apps and gamification...
10 Ways To Be A More Than Average Physician

10 Ways To Be A More Than Average Physician

We all know how routine the life of a physician can get, between catching up on paperwork, cramming in daily work outs and seeing patients, it’s important to keep sight of ways to stay not just on top of, but also ahead of the game. Medicine, not unlike any other career, falls privy to lapses...
A Match Made In Heaven: How A British Health Tech Startup Combined With Qinec, A Practice Management Software (PMS) Provider

A Match Made In Heaven: How A British Health Tech Startup Combined With Qinec, A Practice Management Software (PMS) Provider

When booking an appointment for a health professional, there are different ways to go about it. The obvious, old fashioned way is to pick up the phone and call a healthcare practice to discuss with a receptionist possible appointment options. Everyone understands the inefficiencies of doing it this way. Not getting the appointment you want...
A Real Solution for Medication Non-Compliance

A Real Solution for Medication Non-Compliance

The management of a relatively straightforward disease like hypertension requires multiple parties to work together to achieve a common goal of reducing a patient’s cardiovascular risk. The physician requires the necessary medical acumen to accurately diagnose hypertension and any underlying causes. But most importantly, it requires significant understanding and effort on the side of the...
Changing Cancer Diagnostics in South Africa

Changing Cancer Diagnostics in South Africa

Technology In March 2013 I was working in Steve Biko Academic Hospital (SBAH) in Pretoria. One of my patients had just been diagnosed with Lung Cancer and the professor who is the head of our unit asked me to book a PET-CT scan. I had no idea what that was but assumed that if I...